A restrained interiors studio
- Brief
- Make quiet work legible to people who don't read floor plans.
- Audience
- Homeowners planning a renovation in the next year.
- Idea
- One detail per post, photographed like an object.
- Action
- Book a first walkthrough.
Your shop, restaurant or studio is more interesting than its Instagram. We close that gap on a monthly retainer, with a working artist doing the noticing.
One package, called Presence. Twelve posts a month that were actually thought about. Add Managed if you'd like us to answer the comments too.
No case studies yet. Instead: three concept campaigns, an artist's body of work, and an Instagram account you can inspect for yourself.
Commerce has gotten weird. We think there's room to be interesting.
Being interesting is a competitive advantage most businesses leave on the table. We pick it up. Your account can be as odd or as quiet as suits what you sell.
We label everything. Concept means speculative work for a fictional business. Client means paid work, published with permission. Practice means the founder's own art, with discipline and role stated.
One short concept for a fictional business each week. A single commercial problem, a strong execution, a clear call to action.
Client work appears here as it is published with permission. Our own account runs as a continuing example of the service.
@latestagecowboyMost agency menus are a maze built to make the middle tier look reasonable. Ours is a base package and one add-on. Anything larger gets a proposal, written after we've seen what you sell.
A feed that stops apologizing for itself. Twelve original posts a month with a point of view, captions that sound like the owner, and publishing that happens whether or not you remembered.
Comments are where the customers are. Add weekday replies and inbox care so the conversation your posts start doesn't end there.
Want a shoot, a launch, or an unreasonable campaign for a perfectly reasonable product? Those get a proposal, priced from what they actually take to make.
Paid media strategy, ad spend and influencer fees. Weekend, live-event and continuous monitoring.
Bring a brief, or let us find the idea.
Commerce has gotten weird. We think there's room to be interesting.
Owner-led businesses whose products, spaces or experiences are more distinctive than their social presence. Interiors, furniture, design shops, boutique hospitality. Places where customers care about craft.
The image worth leading with. The detail competitors miss. The sentence that sounds like the owner. The idea people can remember. Taste is useful when it improves choices, and we show those choices in the work.
Late-stage capitalism invites a new breed of marketing, some of it ludicrous. The name gives us permission to notice the absurdity and invent playful responses. Affection for the client and their customers stays underneath the joke. Nobody has to look like a cowboy.
A multidisciplinary artist. Briefs, concepts and final review stay with the founder on every account. Production and publishing are delegated as the studio grows.
Send us the business and the handle. You'll get back one honest observation and one idea we'd actually make.